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Seven Features of A Must-Read School Newsletter

Posted by The Impact Group Digital Leadership Academy on Apr 17, 2024 2:33:09 PM

In the dynamic and fast-paced world of education, effective communication is the cornerstone of building strong, engaged communities. For school districts, a well-crafted newsletter serves as a conduit for sharing important updates, celebrating successes, and fostering a sense of belonging among students, parents, staff, and stakeholders.

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Topics: Engagement, Content Marketing, Branding, School Districts, Education, Communications, school communications, Strategic Communications

What is 3-30-3 Messaging & Why Does It Work?

Posted by Melanie Klag on Aug 31, 2020 9:37:49 AM

We live in a fast-paced, immediate satisfaction kind of world. Grabbing your audience’s attention quickly is a necessity. Your organization must be able to get its message or story across in an intriguing manner that draws the consumer in, convincing them that they need more. Then, deliver the rest of the message in a cohesive manner. That’s where our 3-30-3TM messaging strategy comes into play. You have three seconds to get their attention, 30 seconds to intrigue them a little more, and three minutes to fully relay your brand story. 3-30-3 is rooted in our psychology; it’s the way our brains operate! Here’s the complete breakdown of 3-30-3.

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Topics: Marketing Best Practices, Content Marketing, Marketing, Branding, inbound marketing,, messaging

Communication in the Age of Shortened Attention Spans

Posted by Mike Dianetti on May 21, 2018 8:45:00 AM

At any given moment, people are connected to the Internet, social media and their cell phones. This on-the-go society has greatly impacted our ability to complete a very simple task: pay attention.

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Topics: Lead Generation, Engagement, Content Marketing, Leads, Marketing, Motivation, Digital Marketing