My personal email inbox is currently sitting at 301 unread email messages...EEK! Who else is guilty of ignoring the many marketing emails that you receive each day? But here we are as marketers, still using email marketing. Why? Because it is EFFECTIVE!
Topics: Marketing Best Practices, Finding Audiences, Content, Lead Generation, Email, Email Marketing
In Blair's previous blog you learned how to find the right audience for your content. Once you've determined your audience, it's time to develop the content. Content can sometimes be tricky. What you think may be important and what your audience wants to hear may be completely different.
Topics: Online Content, Marketing Best Practices, Keywords, Content
LinkedIn is known as a professional network, a Facebook for your professional life instead of your personal life. However, you can use LinkedIn as much more than a publishing tool; you can use it to generate leads.
Topics: Content, Lead Generation, LinkedIn
