10 Ways to Close your Emails that Guarantee a Prompt Response

Posted by Libby Stitzel on May 17, 2018 1:03:58 PM

When writing a business email, it is critical to make sure you structure the email in a professional way. From choosing the right recipient to having a clean body, a tidy email is paramount to effective communication.

Read More

Topics: Work Environment, Email, Office Spaces, Marketing, Email Marketing

The Role of Therapy Dogs in Schools

Posted by Libby Stitzel on May 16, 2018 10:19:38 AM

School can be stressful at any school year or age. Grade schoolers must learn how to be away from their parents and sit still in class for hours a day. Middle schoolers have to prepare for high school and start to take on a tougher workload.

Read More

Topics: Motivation, Engagement, School Districts, Therapy Dogs, Student Life

Navigating Crisis Communications in a 'Fake News' World

Posted by Mike Dianetti on May 9, 2018 1:55:18 PM

Ever since the popularization of social media platforms, crisis management and public relations have been forced to adapt to the three-headed giant of Twitter, Facebook and Instagram.

Read More

Topics: Digital Marketing, Marketing, Social Media, Crisis Communications

What Your Workspace Says About You

Posted by Kelly Konya on Apr 27, 2018 11:47:34 AM

Your desk says more about you than you think.

Plants, artwork, books, pens—even your title plaque (if you have one!)—imply clues about your sociability, competence and productivity. All of the items you incorporate into your workspace send a message to your colleagues about your work ethic. Is your space impeccably organized? Is it a total mess, plagued with half-empty mugs and piles of papers?

Read More

Topics: Motivation, Employee satisfaction, Work Environment, Office Spaces

Now Is The Time To Consider a Rebranding, and Here's Why

Posted by Kelly Konya on Apr 25, 2018 11:06:13 AM

On average, organizations change their corporate identities once every seven to ten years.

At the most basic level, rebranding includes restyling and reimagining color palettes, visual language, photographic style and the logo of the business. After years of using the same branding images and messaging, businesses may realize it's time to make a change. This may happen if a company is merging with another business; if the company wants to market their services to international customers, or if there is an increasing need to be competitive amongst a widening market.

Read More

Topics: Rebranding, Branding, Digital Marketing, Marketing, Leads, Lead Generation

It’s Better to Receive than to Give: Tips for Trade Shows

Posted by Andrea Lyons on Apr 24, 2018 7:55:00 AM

Trade shows have continually been regarded as the single-most effective component of business-to-business marketing. In fact, in one national report, 91% of trade show attendees said they receive their most useful buying information from these events. This makes sense—especially when the trade show revenue in the U.S. in 2016 reached a whopping $12.8 billion.

Read More

Topics: Motivation, Marketing, Business Development, Lead Generation, Marketing Best Practices, Finding Audiences, Trade Shows

Employee Retention is the Key to Your Company’s Success

Posted by Kelly Konya on Apr 18, 2018 10:40:44 AM

The toughest challenge that marketing agencies face in 2018 is undoubtedly employee retention. Unfortunately, many agencies often hire employees who work for a few months and then discover they are not suited to the organization, work environment or culture.  

Read More

Topics: Motivation, Employee satisfaction, Employee retention

Top Skills the Next Generation of Marketers Need to Have

Posted by Natalie Bittel on Apr 17, 2018 10:55:02 AM

The marketing world is continuously growing. In order for marketers to maintain an edge in the industry, they must keep up with their skillsets. From strong communication and data analytics skills to formulating strategic marketing plans, marketers must know how to reach their audiences with the right messages, track success with the right metrics and obtain leads by utilizing the most up-to-date marketing strategies.

Read More

Topics: Digital Marketing, Marketing, Business Development, Leads, Lead Generation, Marketing Best Practices, Online Content, Website Best Practices, Content Marketing Plan, Content Marketing

The Most Effective SEO Trick You Aren’t Doing, Even Though You Should

Posted by Kelly Konya on Apr 16, 2018 9:08:18 AM

93% of online experiences begin with a search engine.

Still, some companies aren’t convinced that investing in search engine optimization (SEO) is a worthwhile marketing strategy. This leads companies down a perilous path to spending some time optimizing their website and social channels. They may designate one employee to touch up their site’s SEO on occasion, or they may outline a list of keywords that may be relevant to target audiences. But is it enough?

Read More

Why Having a Morning Routine is Liberating 

Posted by Natalie Bittel on Mar 27, 2018 9:13:19 AM

People typically consider themselves one of two things: a morning person, or not a morning person. There are those who thrive during the first few hours of their day, while others are more productive in the late afternoon/early evening. Regardless of which category you consider yourself to fall under, it is important to remember that habits can change, especially when it comes to your morning routine.

Read More

Topics: Motivation

Visit our website!

Trending Posts

Subscribe to Email Updates