There’s truth behind the well-known statement: people don’t leave jobs; they leave leaders. Most often, employees will look for new jobs not because they are underpaid or overworked, but because they feel unappreciated and undervalued.

Topics: Engagement, Employee satisfaction, Marketing, Appreciology, Motivation, Employee retention

Your staff members, spouse, friends, kids – why is it so difficult to get people to do what you want without having to nag them?

Topics: Employee satisfaction, Appreciology, Motivation, Employee retention, Work Environment

In the business sector, writing is unavoidable. We write all day, every day. Whether it be marketing proposals, press releases, blog posts or something as simple as an email, there is always something that needs to be written.

Topics: Marketing, Motivation, Digital Marketing, Student Life, Writing, Business Writing

Your following can make or break your brand. Between the 30% of Millennials who engage with brands on social media each month and the seven in 10 Gen Xers who purchase products from brands they follow, it’s no secret that tapping into social media as a means of marketing is beneficial.

Topics: Social Media, Lead Generation, Leads, Motivation, Digital Marketing

At any given moment, people are connected to the Internet, social media and their cell phones. This on-the-go society has greatly impacted our ability to complete a very simple task: pay attention.

Topics: Lead Generation, Engagement, Content Marketing, Leads, Marketing, Motivation, Digital Marketing

School can be stressful at any school year or age. Grade schoolers must learn how to be away from their parents and sit still in class for hours a day. Middle schoolers have to prepare for high school and start to take on a tougher workload.

Topics: Engagement, Motivation, School Districts, Therapy Dogs, Student Life

Your desk says more about you than you think.

Plants, artwork, books, pens—even your title plaque (if you have one!)—imply clues about your sociability, competence and productivity. All of the items you incorporate into your workspace send a message to your colleagues about your work ethic. Is your space impeccably organized? Is it a total mess, plagued with half-empty mugs and piles of papers?

Topics: Employee satisfaction, Motivation, Work Environment, Office Spaces

Trade shows have continually been regarded as the single-most effective component of business-to-business marketing. In fact, in one national report, 91% of trade show attendees said they receive their most useful buying information from these events. This makes sense—especially when the trade show revenue in the U.S. in 2016 reached a whopping $12.8 billion.

Topics: Marketing Best Practices, Finding Audiences, Lead Generation, Business Development, Marketing, Motivation, Trade Shows

The toughest challenge that marketing agencies face in 2018 is undoubtedly employee retention. Unfortunately, many agencies often hire employees who work for a few months and then discover they are not suited to the organization, work environment or culture.  

Topics: Employee satisfaction, Motivation, Employee retention

People typically consider themselves one of two things: a morning person, or not a morning person. There are those who thrive during the first few hours of their day, while others are more productive in the late afternoon/early evening. Regardless of which category you consider yourself to fall under, it is important to remember that habits can change, especially when it comes to your morning routine.

Topics: Motivation